Reports

• Weekly ads P&L, week 43

  18 Oct 2026, 9:35 am · meta_week43.xlsx

  v1Checks pendingBuilding…

  ROAS held at 3.4x; break-even sits at ₹1.2 lakh of spend.

  Expires 17 Nov 2026Keep

• Diwali campaigns, plan versus actual

  20 Oct 2026, 11:32 am · diwali_plan.xlsx

  v19 of 9 checks

  Revenue beat plan by ₹7,100 overall; Retargeting missed plan by ₹9,268 while Advantage+ beat it by ₹11,886.

  DownloadExpires 19 Nov 2026Keep

• Weekly ads P&L, week 42

  16 Oct 2026, 2:42 pm · meta_week42.xlsx

  v212 of 12 checks

  Net profit ₹24,000 at 4.0x ROAS; break-even is 3.3x. Advantage+ and Retargeting carried the week.

  DownloadOpen in Google SheetsExpires 14 Nov 2026Keep

• Creator payouts, September

  10 Oct 2026, 7:10 pm · payouts_sep.csv

  v19 of 10 checksThis build failed.

  Payouts total ₹4.8 lakh; three creators account for 61% of it.

  Keep

• Webinar funnel, August

  2 Sept 2026, 11:00 am · webinar_aug.xlsx

  v18 of 8 checks

  Registration to attendance held at 38%; the ₹199 ticket converts 6.1% to the program.

  Deleted on 2 Oct 2026